恒峰g22登录入口

恒峰g22 品牌升級發布會圓滿落幕!

恒峰g22登录入口2019nian7yue7ri,恒峰g22 jituanpinpaishengjifabuhuizaiguangzhoujituanzongbulongzhongzhaokai,laizizhengfulingdao、gaoxiaohezuofang、mingqijishuzhuanjia、hezuoqiyehr、touzifang、xinwenmeiti、yiji恒峰g22登录入口 hekoudinglangjiaoyuxinlaoxueyuandeng200yuweilaibinyidaochuxicicifabuhui,guangzhouribao、yangchengwanbao、xinkuaibao、xinxishibaodengmeitiduibencihuiyijinxinglequanchenggenzongbaodao。

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恒峰g22登录入口fabuhuiyi“yulanggongwu,rongmayisheng”weizhuti,xuanbule恒峰g22 jituanshengjiweiyongyou恒峰g22登录入口 、koudinglangjiaoyu、chengxinyulaishaoerbianchengsandazibankuai,dazao“xianshang+xianxia”itzhongshenxuexishengtaibihuandejiaoyujituan。

 

升級背景:滿足學員成長需求,促使品牌升級

 

恒峰g22登录入口fabuhuishang,恒峰g22 jituandongshichang、恒峰g22登录入口 chuangshirenlimingjiejiangsule恒峰g22 jituandepinpaifazhanlicheng、恒峰g22登录入口 hekoudinglangjiaoyudelishiyuanyuan,yiji恒峰g22 jituan“xianshang+xianxia”zhongshenxuexibihuanjiagoudexingchengshimo。

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恒峰g22登录入口limingjieshangtaizuo《恒峰g22 pinpailichengyuzhanlveshengji》zhutiyanjiang,shouxianchengzhidihuanyingleyuandaoerlaidejiabinpengyou,jiezhuduizhengtiitjiaoyushichangjinxingfenxi,tazhichuitjishurencaixuqiuhuichixuzengchang,tongshiguojiajiangyuelaiyuezhongshiqingshaonianitjiaoyu。


“itjiaoyushichangjuda,xuexiitjishuyousandaxuexijieduan:yi、k12jieduan:xiaoxue+chuzhong+gaozhong,tongchangchengweishaoerbiancheng,er、mianxiangjiuyejishujieduan:cijieduanbaohandaxuexuejisuanjizhuanyedexueshenghebiyeduonianxiangzhuanxingcongshiitxingyedeshehuirenshi;san、zaizhixuexijieduan:shidaizaijinbu,jishuxuyaobuduangengxin,itjishubingfeiyilaoyongyi,eryaobuduanxuexi,buduanjinjie”。limingjiehuanshuo:“yiruitshensihai,xuexiitjiuxuyaocongxiaoxuedaolao,jizhongshenxuexi”。


tandaopinpaishengjideyuanyin,limingjiebiaoshi,2015nian,chuangli恒峰g22登录入口 hou,jinliangnianshijianfenxiaojiukaibianlebeishangguangdengyixianchengshi,binghuodelexueyuandegaoduzanyu。suizhuxueyuanbuduanbiye,zoushangjishugongzuogangwei,henduobiyedexueyuandoufankuixuyaojinyibujishutisheng,xianxiajiaoyuyoumingxianyoushi,danwufamanzuzaizhichengxuyuanchengchangxuqiu。womenjiuyizhizaisikao,zenyangcainengrangxueshengzaixingyezhongchixufazhan,zuihoufaxian,xianshangjiaoyunenggoutupodili、shijiandejuxian,manzuxueyuanjinyibuxuexidekeqiu。


limingjiezaifabuhuishangshuo,chengli“xianshang+xianxia”jiaoyujituandechuxin,jiushimanzuxueyuandechengchangxuqiu。xingchengzujianjituansilude恒峰g22登录入口 zhushoukaishishijian,jingguozhejiniandefazhan,zuizhongxingchengle“xianshang+xianxia”zipinpaigongtongfazhandejumian,yinci恒峰g22 jituanxuanbupinpaishengji。

 

集團構架:形成“線上+線下”IT終身學習生態閉環

 

恒峰g22登录入口congjinyouxianxiaitjiaoyushengjiwei“xianshang+xianxia”jiaoyuxietongfazhandejiaoyujituan,恒峰g22 gongjinglilesangejieduan:

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第一階段,恒峰g22登录入口 飛速發展。

恒峰g22登录入口2015nian,恒峰g22 qixiapinpai——恒峰g22登录入口 chuangli,chuangshirenweiliuxingkuangjiazuozhelimingjielaoshi。恒峰g22登录入口 yi“quanxinquanyiweixueyuan”dejiaoyulinian,fazhanfeichangxunsu。yinianneijiangfenxiaokaibianguangzhou、beijing、shanghaidengjidachengshi,xueyuanxunsutupo5000ren,bingshouhuoledaliangxueyuankoubeituijianhezhongshiyongdun。

suizhuxueyuanbiye,xianshangjiaoyuxuqiuzengjia,恒峰g22登录入口 mengsheng“xianshang+xianxia”jiaoyujituanlinian。


第二階段,叩丁狼教育孵化成功。

恒峰g22登录入口2015nian,恒峰g22登录入口 chuangbanjavaxueyuan,xueyuanyouyuyangeguanli、youzhijiaoxue、youyijiuyezhubuzaixiaoneijixingyezhongtuoyingerchu。

恒峰g22登录入口2016nianchu,恒峰g22登录入口 juedingjiangjavaxueyuanzuoweixianxiajiaoyu“shiyantian”,bingzuizhongfuhuaweidulipinpai。koudinglangjiaoyujiucidansheng,cihoubianzhuanzhuyuxianxiapeixunyewu。


叩丁狼教育初心不變,在業界創下了無數個第一:

diyigechaojiyangeguanlidexueyuan,shangkebuzhunchidao,buxuchidongxi,shuijueshenzhihuanhuikaichuburenzhenxuexidexuesheng;

diyigebajiuyefudaoxizhidaomonimianshidexueyuan;

diyigewanzixishangkedao10dianbandao“moguixueyuan”。lianxuqudelekoubeituijianzhanbi85%yishang,jiuyelvda95%yishangdeyouyichengji,qianghualepinpaishiliheyejiekoubei。

恒峰g22登录入口cishi,恒峰g22 jituanjiagouchengxing,xingcheng“恒峰g22登录入口 ×koudinglang”de“xianshang+xianxia”shuangpinpaijiaoyutixi。


第三階段,子品牌深度融合。

恒峰g22登录入口2018 nian,恒峰g22登录入口 kaiqilexianshangjiaoyuzhengcheng。2yue,tuichule ios xianshangdicengbanshipin,1geyuexuexirenshuchaoguo 1000,shixianxianshangjiaoyuzhuanxing。

tongnian12yue,恒峰g22登录入口 degegexianxiaxuekebingrukoudinglangjiaoyu,wanchengxuekeqianyi。


恒峰g22登录入口zhici,恒峰g22 jituanshuangpinpaixianghuyinliu、xianghujiaorong、shangxiaqixin,dadaoqiansuoweiyoudetuanduixiaoying,bingzhubuxingchengle“xianshang+xianxia”zhongshenxuexideshengtaibihuan。


恒峰g22登录入口恒峰g22登录入口 yukoudinglangzuowei恒峰g22 jituandezibankuai,jingguozhejiniandegongtongfazhan,yiciyouyicilianchuangjiaji,chixuhuodelexueyuangaodupingjiahekoubeituijian。

2019nian1yue,恒峰g22 jituanhuodexianshang、xianxiajiaoyushuangliaojiangxiang;

恒峰g22登录入口恒峰g22登录入口 huodetengxunketang《2018niandujiaoyutupojiang》,koudinglangjiaoyuhuodefenghuangjiaoyu《2018-2019nianduhuarenyingxianglizhiyejiaoyupinpai》;

恒峰g22登录入口2019nian2yue,恒峰g22 jituanqixiayoushelileshaoerbianchengbankuai,shangweiyunyingjihuodezhimingzibenzhuzi。


最終,恒峰g22 形成了以“線上+線下”教育、少兒編程,三大板塊協同發展的教育集團。


 

三大全新戰略發布:新slogan、新戰略、新模式 

 

bencipinpaishengjihuodongzhong,恒峰g22 jituanfabulexinslogan、“xianshang+xianxia”itzhongshenxuexishengtaibihuandefazhanzhanlvebuju,yijipinpaishengjihouzhengzaituixingdexinmoshi。duici,sanweixinrenlingdaobanzichengyuanfenbiefabiaolezhutiyanjiang。


1. 新slogan:用心做教育,專注每一位學員的成長。

“congjintianqi,恒峰g22 jituandesloganwei:‘yongxinzuojiaoyu,zhuanzhumeiyiweixueyuandechengchang’。”恒峰g22 jituandongshichanglimingjiezaifabuhuishangxuanbu。

恒峰g22登录入口“yongxinzuojiaoyu,shi恒峰g22 yizhiyilaidezongzhi。jiaoshuyuren,jiaoyuyaofazhan,danjueduibunengchengweiyimendanchundeshengyi,bixuyaoyongzhenxin、yongliangxinquzuo。”limingjiebiaoshi,恒峰g22 jituandegegezipinpai,doushiyongxinqujiaoyu,yirangxueshengxuedaozhenzhengdejishu,nenggouzaixingyechangjiufazhanweimude,zheyangjituancainengyehuodechangyuanfazhan。


 “zhuanzhumeiyiweixueyuandechengchang,shi恒峰g22 yirujiwangdeshiming。”limingjietandao,恒峰g22 jituanchenglidechuxin,jiushiyinweileyujiandaojiaoyudailaidechengchang。buguanshizhuanzhuxianshangjiaoyude恒峰g22登录入口 ,huanshizhuanzhuxianxiajiaoyudekoudinglang,doushibaxueyuanhexueyuandechengchang,dangzuozuibaoguidecaifu。meiyouxueyuandechengchang,jiumeiyou恒峰g22 jituandefazhan。


2. 新戰略:“線上+線下”IT終身學習生態閉環。

恒峰g22登录入口恒峰g22 jituanxianxiayewuzhuguan、koudinglanglianhechuangshirenrenxiaolongzai《gongsuxuexishengtai chuangxinjiaoyufazhan》zhutiyanjiangzhongbiaoshi,zaixinxihuadezhongshenxuexishidai,tigonglinghuo、duoyanghuadexuexiziyuanhexuexitujing,shiitzhiyejiaoyukechengyanfahejiaoxuemoshigoujianzuixuyaoguanzhudefangmian。

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恒峰g22登录入口恒峰g22 jituanqixiazipinpai恒峰g22登录入口 、koudinglang,yigezhuanzhuyuxianshangfuwu,yigezhiliyuxianxiajiaoyu,jingguoduonianfazhan,lianggezipinpaixianghuronghe,gongtongjinbu,zuizhongxingchenglejintiande“xianshang+xianxia”zhongshenxuexibihuan。


 “2019nian,koudinglangtuichulezaizhichengxuyuanchengchangshequn‘yuanquan’,muqianyuanquanzhuyaoyou‘gongjianzhe’he‘chengyuan’goucheng,congjinqianmingbaomingchengyuanzhongshaixuanchulaide60weigongjianzhe,tongguoqinshencanyudaozhuanxiejishuwenzhang、canyufenxiang、jishufudaodengyixiliehuodong,weizhenggeshequnshuchuchengchangliliang,zhenzhengshixianshequngongjiangongxiang。”renxiaolongbiaoshi。


renxiaolongzhichu,weidachengxuyuandechengchangtixi:ruxuezhiqian、peixunxuexi、jiuye、shengzhijiaxin、ranglaoxueyuanzuodaozhiyeziyou。shaoerbiancheng+恒峰g22登录入口 (xianshang)+koudinglang(xianxia)+“yuanquan” ,wanmeixingchengleyigezhongshenxuexishengtaibihuan,zheyeshi恒峰g22 jituanzuoitzhiyejiaoyudechuxin,xiwangnenggoudazaoyigerangquantixueyuanzhongshenshouyidexuexipingtai。

 

3.新模式:“線上+線下”IT終身學習生態閉環。

wujiajunzai《itxingyederencaichengchangyuweilaizhanwang》zhutiyanjiangzhong,duiitxingyedechukou、rukouzheliangdaxianshiwentizuolexiangxidifenxiyujiangjie,tazhichu,chukoudehexinshixueyuanjiuye,errukoudehexinzaiyuitpeixunxingyeshichangshifouweisuo。

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恒峰g22登录入口“itpeixunbingbuwanquanshouzhiyuitjiuyeshichang,jibianshizaijingjihuanjingshuaituidedabeijingxia,jishubileigaodexingye,yebuhuishouzhi,eritzhengshishijishubileigaodexingye,congmuqianjiuyebuguanchalaikan,qiyedezhaopinxuqiubingmeiyoumingxiandexiajiang,zhishizengsumeiyoukuodaeryi,danzhengtilaikan,duigangweidezongheyaoqiuqueshizaitisheng”wujiajunshuo。


吳嘉俊還在發布會上重點表示,恒峰g22 品牌升級后將推出顛覆傳統的教育新消費模式——真正的“0付款入學計劃”

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恒峰g22登录入口koudinglangde“0fukuanruxuejihua”, chengnuo“gongzuobumanyibujiaoqian”。jihuazhongyouyixiangfeichangzhongyaohuanjie——jiuyebaozhangxieyi,xuexiaohuigeimeigecaiquzhezhongmoshidexueshengqianding“jiuyebaozhangxieyi”,xieyihuimingqueguidingzuidixinzihegongzuoqingkuang。


ruoxueshengbiyehou,gongziweinengdadaochengnuo,huozheweizhaodaoduikougongzuo,xueshengkemianfeizhongxue,zhongxuehourengweinengdachengjiuye,keyibuyongzhifuxuefei。0fukuanruxuejihua+jiuyebaozhangjihua,nenggeixueyuan360duanxinxuexibaozhang,shiqieqieshishideanxiaoguofufei。


“zhezhongmoshibushiyuanlaidedaikuanfenqi,ershizhenzhengyixueyuanweizhongxin,bingfeisuoyoujigoudougantuixinggaijihua,zhiyouduizishenfuwutixiyouzugouxinxindejigou,caiganyushishi,erdaguimoshixingjihuazexuyaojigouyouwanshandefuwutixihejiqiangdeyingbiannengli,zhejiuxuyaocongchukoudaobijigoudejiaoxuehefuwutixishengji,yidadaoxueshengjiuyexiaoguo” wujiajunbiaoshi。


wujiajunshuo,恒峰g22 jituanpinpaishengjihou,huanshelilechengxinyulaishaoerbianchengbankuai,zaiweilaijiniannei,恒峰g22 jituanqixia恒峰g22登录入口 、koudinglangjiaoyu、shaoerbianchengzhesandazibankuaijiangchongfenzhengheziyuan,xingchengshaoer、lingjichuxueyuan、zaizhichengxuyuandeitzhiyejiaoyuquanliantiaomoshi,jixutuidong“xianxia+xianxia”xiangpuxiangcheng,gongtongfazhan,chixuweiitjiaoyuxingyeyijixueyuan,tigonggengyouzhigengquanmiandexuexifuwu。


恒峰g22登录入口suihou,limingjie、wujiajun、renxiaolongshangtai,gongtongqidongbencipinpaishengjiyishi,bingzhankailexueyuantiwenhuanjie。

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pinpaishengjifabuhuidezuihou,limingjiebiaoshi,xueyuandechengchanghechangjiufazhanshiwomenzuibaoguidecaifu,womenyuanyizuoxueyuanchengchanglushangyongyuandehuobanhedengta,guoqu,恒峰g22登录入口 hekoudinglang,diliqianxing、fengyujiancheng,chuxincongweigaibian,weilai恒峰g22 jiangzai恒峰g22登录入口 hekoudinglangdegongtongnulixiazaichuanghuihuang!


本文授權轉載自鳳凰新聞網,原報道鏈接:


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